Wardley vs Clarke Average and Peak Audience Revealed By BOXXER
The heavyweight boxing encounter of Wardley and Clarke, known as “Bad Blood,” took place at London’s O2 Arena on Easter Sunday and ended in a draw after twelve rounds. This bout, promoted by BOXXER and broadcasted on Sky Sports, has been acknowledged as one of the greatest British heavyweight fights possibly since Anthony Joshua vs Dillian Whyte at the 02.
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The perceived success of the Wardley vs Clarke fight underlines the sustained interest in boxing within the UK and Ireland. The event featured a relatively strong undercard and was supplemented by shoulder programming such as “The Gloves Are Off” and “Behind The Ropes,” which provided insights into the fighters’ preparations and strategies.
Wardley vs Clarke Average and Peak Audience
In terms of viewership, the event attracted a peak audience of 746,000 during the main event, with an average viewership of 438,000 across the four-hour broadcast. Overall, the broadcast reached more than 1.7 million viewers, making it the fifth most-watched boxing event on Sky Sports in the past decade and the platform’s most-watched heavyweight fight.
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Ben Shalom, BOXXER Founder and CEO, commented on the significance of the event in growing the sport and reaching new audiences. Rob Selmes, Sky Sports Director of Rights, highlighted the event’s role in contributing to a weekend of live sports that captivated millions of viewers.
With the success of Wardley vs Clarke and as the partnership between BOXXER and Sky Sports continues they will likely hope for a strong audience to tune in for their upcoming shows including the likes of Lauren Price vs. Jessica McCaskill.
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